Marketing, Case studies.
Start by marking South African Marketing Cases for Decision Makers as Want to Read . This collection of marketing cases from South African business, seeks to highlight the changes in the marketing discipline caused by developments on the Internet.
Start by marking South African Marketing Cases for Decision Makers as Want to Read: Want to Read savin. ant to Read.
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Marketing for Managers: A Practical Approach. South African Marketing Cases for Decision Makers. Published by Juta Academic. Nel, Deon,Bromfield, Derek,etc. Pitt, Leyland F. Published by Juta Academic (1995). ISBN 10: 0702131830 ISBN 13: 9780702131837. Contents: 1) Electronic commerce: An introduction. 2) Electronic commerce technology.
This collection of marketing cases from South African business, seeks to highlight the changes in the marketing discipline caused by developments on the Internet.
Industry leaders, decision makers, retailers, brand owners, sustainability managers, Producer Responsibility .
This event is being spearheaded by the WWF South Africa and SAPRO - and forms part of several activities being hosted, with support from the Ellen MacArthur Foundation and the Waste and Resources Action Programme (WRAP), aimed at fostering commitment by industry partners, to develop a local Plastics Pact in South Africa.
Discover Book Depository's huge selection of D Nel books online. Free delivery worldwide on over 20 million titles. South African Marketing - Cases for Decision-Makers. Leyland F. Fit. 31 Dec 1992. Notify me. Geniet Algemene Wetenskap: Standerd 5: Werkblaaie.
A major conclusion is that SERVQUAL in a South African context generally possesses strong statistical properties but needs further refinement particularly to overcome problems of discriminant validity.
CASE 4 Compaq in crisis C-67. CASE 5 Gillette and the men’s wet-shaving market C-76. Star Alliance partner airlines South African Airways Virgin Atlantic Airways SAS Singapore Airlines Thai Airways International Tyrolean Airways United Airlines VARIG. CASE 6 Incat Tasmania’s race for international success: Blue Riband strategies C-95. CASE 7 Kiwi Travel International Airlines Ltd C-105. CASE 8 Beefing up the beefless Mac: McDonald’s expansion strategies in India: C-120. oneworld AerLingus American Airlines British Airways Cathay Pacific Finnair Ibena LanChile Qantas. Case 2 Ansett Airlines and Air New Zealand.