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Download New Strategies for Reputation Management: Gaining Control of Issues, Crises and Corporate Social Responsibility djvu

Download New Strategies for Reputation Management: Gaining Control of Issues, Crises and Corporate Social Responsibility djvu

by Andrew Griffin

Author: Andrew Griffin
Subcategory: Business Culture
Language: English
Publisher: Kogan Page (October 1, 2009)
Pages: 184 pages
Category: Perfomance
Rating: 4.3
Other formats: lit doc lrf lrf

Author Andrew Griffin argues that standard thinking on reputation management is often inadequate for today’s information age. He describes a host of new and robust methods that will ensure a company’s reputation ca. .

Author Andrew Griffin argues that standard thinking on reputation management is often inadequate for today’s information age. He describes a host of new and robust methods that will ensure a company’s reputation can withstand the major crises and unforeseen events that threaten it. Covering both practical and strategic issues.

Most corporations value their reputations accordingly. Covering both practical and strategic issues, New Strategies For Reputation Management explains how to deal effectively with unexpected crises. New Strategies for Reputation Management shows executives how to take the initiative in strategically managing a company’s reputation. Author Andrew Griffin argues that standard thinking on reputation management is often inadequate for today’s info A damaged reputation can severely hurt the bottom line. Most corporations value their reputations accordingly. It also describes what strategies can build a company’s good reputation at other times.

Covering both practical and strategic issues, New Strategies For Reputation Management will demonstrate how you can deal effectively with unexpected crises, and what strategies you should be implementing to build your company's good reputation at other times. With international case studies and hundreds of examples drawn from the author's extensive experience in the field, this book is an effective guide to the field which will enable you to manage your company's reputation for success.

Beyond gaining control of issues, crises, and corporate social responsibility, organizations need . New Strategies for Reputation Management: Gaining Control of Issues, Crises, and Corporate Social Responsibility.

Beyond gaining control of issues, crises, and corporate social responsibility, organizations need to reconceptualize and manage reputation in knowledge-based economies. 14. Corporate social responsibility, according to the European Commission, is a concept whereby companies integrate social and environmental. concerns in their business operations and in their interaction with their stakeholders on a voluntary basis.

book by Andrew Griffin. New Strategies for Reputation Management shows executives how to take the initiative in strategically managing a company's reputation. A damaged reputation can severely hurt the bottom line.

Gaining Control of Issues, Crises & Corporate Social Responsibility. This book explores the very important area of corporate communications and aims to delve into the most recent techniques and practices used in the public relations industry. New Strategies for Reputation Management demonstrates how our approach to crisis and issues management needs to change in light of recent terrorist threats, corporate scandals and major disasters - and it examines the different ways various countries/companies handled these threats. Key features at a glance.

By: Griffin, Andrew You are leaving VitalSource and being redirected to New Strategies for Reputation Management: Gaining Control of Issues, Crises

Publisher: Kogan Page. You are leaving VitalSource and being redirected to New Strategies for Reputation Management: Gaining Control of Issues, Crises.

He delves into issues management and the benefits of being a good corporate citizen

At getAbstract, we summarize books that help people understand the world and make it better. He delves into issues management and the benefits of being a good corporate citizen. getAbstract recommends this book to business communication professionals and other executives who want to learn how to shape the way the public regards their corporations.

Formulating a communications strategy for the event of a crisis, should form part of, and be integrated with an organisation’s overall business continuity planning activities (See Related checklists below). Being properly prepared will make it easier for you to correct any misleading impressions which have been given and to reassure those affected that you have plans in place to deal with the situation effectively. This could help to save, or at least minimise damage to your company’s operations and reputation, and to retain customer loyalty during the ensuing period of disturbance.

Автор: Griffin Andrew Название: New Strategies for Reputation Management ISBN: 0749456337 ISBN-13 .

Описание: Shows you how to take the initiative and ensure your company& reputation can withstand the major crises and unforeseen events which may try to engulf it. This title demonstrates how you can deal effectively with unexpected crises, and what strategies you should be implementing to build your company& good reputation at other times.

A damaged reputation can severely hurt the bottom line.  Most corporations value their reputations accordingly.  New Strategies for Reputation Management shows executives how to take the initiative in strategically managing a company’s reputation.Author Andrew Griffin argues that standard thinking on reputation management is often inadequate for today’s information age.  He describes a host of new and robust methods that will ensure a company’s reputation can withstand the major crises and unforeseen events that threaten it.Covering both practical and strategic issues, New Strategies For Reputation Management explains how to deal effectively with unexpected crises.  It also describes what strategies can build a company’s good reputation at other times.  International case studies and hundreds of examples drawn from the author’s extensive experience in the field make this book an effective guide for managing a company’s reputation for success.